DIY, Done-With-You or Done-For-You Branding – Which Do You Actually Need?
Most people think you’ve got two options when it comes to branding. You either do it yourself, or you get a designer to do it for you. And...Read More
What do small business owners actually need before they open Canva?
Clarity. A plan. And something to actually work with. Canva isn’t the problem. It’s just a tool. Same as Adobe, Microsoft, or even a pen a...Read More
Will redesigning my brand fix my business?
No, not usually. If your business isn’t getting the enquiries you want, redesigning your brand probably isn’t going to fix it. Generally the...Read More
What Does Brand Consistency Actually Mean - And What It Doesn't?
Brand consistency doesn’t mean what most people think it does Brand consistency does mean your colours, your fonts, and your overall desi...Read More
When Fuel Goes Up, Should Your Marketing Go Louder or Smarter?
Everywhere I go at the moment, the conversation seems to end up in the same place. Fuel prices. Interest rates. Cost of living. Everyone’s c...Read More
Your Brand Is Not Just a Logo | Why Branding Is More Than Design
One of the most common things I hear when I start talking to a business owner about their branding is, “Yeah, I’ve got a logo.” And that rig...Read More
I Was Trade-Trained. That Changes How I See Design.
I didn’t come into design through a degree. I came into it through an apprenticeship, and if I’m honest, at the time I wasn’t thinking about...Read More
New Doesn’t Have to Mean Unrecognisable
Whenever someone’s about to launch something new, there’s this little spike of energy that shows up. It matters more. It feels bigger. And b...Read More
The Hidden Cost of Constantly Changing Your Branding
If you’re feeling the itch to change your branding again, you’re not alone. And I’m not judging you for having that urge either. I get why ...Read More
Why Most Small Business Branding Doesn’t Need a Redesign - It Needs Clarity
I hear this all the time. “ My branding just doesn’t feel right . I think I need a rebrand. ” And most of the time, they’re not wrong. So...Read More
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